Search Engine Optimisation
Search Engine Optimisation or SEO. Every site needs it but just what is it?
Firstly, it's web presence – where you sit on a list of results when search engines have been asked to compare you to other sites. The higher up the list, the greater the volume of visitors you will have.
Secondly, it's ever changing. Techniques that worked a year ago are unlikely to be as effective today.
At Zooba we know what's needed to get you further up the page rankings so you are among the first to be seen. Our tried and tested methods include refreshed content, meta data, key words and back links to name a few.
We can improve the SEO in your existing site or build them in when developing your new site. Whatever your need, we'll run a free SEO report and let your page rankings do the talking.
E-mail Marketing
E-marketing, e-shots, e-zines, e-newsletters, whatever you want to call them, all refer to the activity of sending promotional material out via email.
And very effective they are too. Why? Because they are inexpensive, quick, direct and measurable, landing directly into the inbox of a potential target as well as driving visitors to your site.
But it's not a fool proof method. In fact it's become a bit of a bandwagon and if not done properly can be ineffective with emails heading straight to junk mail or being deleted.
At Zooba we know what to do to get your digital communication noticed; to ensure it hits the spot and arrives where it should. We help with creation, transmission and results tracking. For a free demo of what we can do, get in touch.